Is your website working at its full potential?
Find out which keywords, site contents, or even ad copy converts leads to customers. Web analytics is a tool that assists business organizations to dive deeper than just the number of visits; learn how customers interact with your site, and also the stickiness of your site.
Google Analytics can help you to identify and monitor:
*Funnel is a series of pages the visitors navigate through before reaching goals
- Where your site visitors come from; visits by geographical area
- Keywords, ad copy that attracts the most traffic or converts the best
- The content page where your customers spend the most time versus the page which results in potential customers leaving as soon as they arrive.
- How your customers navigate through your pages and where they drop off if they couldn't complete the funnel*
- Performance of each marketing medium
- Visitor loyalty and trends
- Number of e-commerce sales and transactions
- Return on Investment (ROI)
- Goals achieved (qualified leads, traffic, or even sales)
- Trends, and search terms used in your site (if you have site search function)
We can help you in these key areas:
- Set up goals, provide tracking codes
- Optimise campaign performance based on Analytics findings
- Discover unidentified business opportunities via campaign analysis
- Provide recommendations on how to maximize web performance.
- Conduct thorough audits for sites which are already using existing Google Analytics codes and recommendations
- Customise comprehensive campaign reporting and analysis based on Key Performance Indicators
Interested? Contact us
for a free assessment.